GSK SERETIDE 'ACHIEVE TOGETHER'
GSK required a motivational film that would encourage GSK internal Seretide brand managers, across 84 markets, to work more closely together.
We created an animated film from a world of paper with paper characters brought the concept of togetherness to life.
This project is a great example of what can be achieved with a great idea, albeit with a tiny production budget.
Role and responsibilities: Executive Creative Director
Awards: RX Club; London International Advertising Awards
MRM Worldwide 2008