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Matthew Mayes FRSA
SKY ONLINE CAMPAIGNS
Since winning Sky in 2007, there were very many online campaigns to acquire customers for the UK’s largest online advertiser.
The campaigns generally highlight Sky’s amazing content and technology leadership, with Sky Plus and Sky HD, whilst driving click through to sign up and become a customer. Sometimes the campaigns echo TV and print, other times there is more freedom such as the executions at the top, Dual Record & Hatton.
Role and responsibilities: Executive Creative Director
MRM Worldwide 2006-2009
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